A blog imagining sunglasses-sporting US Secretary of State Hillary Clinton engaged in amusing text exchanges with other politicos and celebrities has gone viral - and boosted her cool quotient.
"Hey Hil, Watchu doing?" President Barack Obama says to his top diplomat on the spoof blog as he is shown reclining on a sofa.
"Running the world," Clinton replies, smartphone in hand and aides in the background as she sits in a C-17 military cargo plane.
"Texts from Hillary" is a spoof imagined by Washington-based communications professionals Adam Smith and Stacy Lambe on the popular Tumblr blogging platform. They based their gag on two photographs of Clinton taken in October.
The imagined texts have Clinton snapping back at everyone from Republican presidential frontrunner Mitt Romney to Facebook founder Mark Zuckerberg and actor Ryan Gosling.
"From one influential woman 2 another xo," pop icon Lady Gaga says in one imagined exchange. "Who is this?" Clinton replies.
In the post featuring Zuckerberg, the Facebook chief sends a request to Clinton to be his "friend" on the social network. But the senior diplomat rejects the invite.
Lambe and Smith say they came up with the idea over drinks late on Wednesday when they saw a black-and-white photograph of Clinton holding a BlackBerry go viral on social networks.
"We quickly decided it should be turned into a meme," Lambe told AFP. "We drafted a bunch and then people have been submitting new ideas. Basically, it snowballed from there."
He said the State Department had not yet reacted to the site, but added: "It would be great to hear from Hillary."